B.E. (Production S/W )
SUPPLY CHAIN MANAGEMENT
(2003 Course) (411125) (Elective – II) (Sem. – I)
Time : 3 Hours
Max. Marks : 100
Instructions to the candidates:
1) Answer any Three questions from each Section.
2) Your answers will be valued as a whole.
3) Assume suitable data, if necessary.
SECTION – I
a) Consider the supply chain involved when a customer purchases a toothpaste pack from a retail-store or a pan-shop. Identify the cycles in this supply chain and the location of the push-pull boundary.
b) Discuss primary and secondary objectives of supply chain Management.
Q2) a) “Product Packaging is the main selling driver in the FMCG industry”. Explain this statement with focus on the logistics.
b) What is Discounted cash flow Analysis? Why is it used in supply chain management? How the flexibility is evaluated in supply chain?
Q3) a) What actions a manager can take to over come the obstacles and achieve co-ordination in supply chain?
b) What is bullwhip effect? Discuss its characteristics and managerial strategies to reduce its impact. Give examples.
a) Explain inventory as a driver of supply chain performance. Give two examples.
b) Discuss various forecasting techniques used in SCM.
SECTION – II
a) Why is IT the key component of SCM system? “Successful IT implementation is the outgrowth of the participation of knowledge workers”. Comment with examples.
b) Explain various modes of transportation. On what basis one should decide the best mode of transport? “Warehousing (TPW) is becoming an essential service for the industries”. Comment.
a) Explain the basic purchasing cycle and the role of purchasing manager in detail.
b) How can a company use pricing to change demand patterns? Give examples.
a) Discuss the various parameters and systems used to evaluate SCM performance.
b) Explain with examples why outsourcing is imperative today. How an organisation can control the activities which are outsourced?
Write short notes on any three of the following :
a) Cycle stock in SCM.
b) Economics of scale.
c) Facility location decisions in supply chain.
d) Impact of financial factors on supply chain decisions.
e) Aggregate planning in SCM.