Therefore, content enrichment in the form of business news and abstracts of articles from business journals and magazines has been given as inset material boxes . This will encourage students to be observant about all business activity and discover what is happening in business organisations with the expectation that they will update their knowledge through the use of libraries, newspapers, business oriented TV programmes and the internet. Various types of questions are given and case problems have been introduced to test the application of subject knowledge to realistic business situations.
2015-16 21 01 2015
CONTENTS PART I CHAPTER 1
NATURE AND SIGNIFICANCE OF MANAGEMENT
PRINCIPLES OF MANAGEMENT