\n| \n Concept<\/strong><\/p>\n<\/td>\n| \n After going through this unit, the student\/ learner would be able to:<\/strong><\/p>\n<\/td>\n<\/tr>\n\n| \n Management – concept, objectives, and importance<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of management.<\/p>\n \u00b7 Explain the meaning of \u2018Effectiveness and Efficiency.<\/p>\n \u00b7 Discuss the objectives of management.<\/p>\n \u00b7 Describe the importance of management.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Management as Science, Art, and Profession<\/p>\n<\/td>\n | \n \u00b7 Examine the nature of management as a science, art, and profession.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Levels of Management<\/p>\n<\/td>\n | \n \u00b7 Understand the role of top, middle, and lower levels of management<\/p>\n<\/td>\n<\/tr>\n | \n| \n Management functions-planning, organizing, staffing, directing, and controlling<\/p>\n<\/td>\n | \n \u00b7 Explain the functions of management<\/p>\n<\/td>\n<\/tr>\n | \n| \n Coordination- concept, and importance<\/p>\n<\/td>\n | \n \u00b7Discuss the concept and characteristics of coordination.<\/p>\n \u00b7 Explain the importance of coordination.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/span>Unit 2: Principles of Management<\/strong><\/span><\/h4>\n\n\n\n| \n Principles of Management- concept, and Significance<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of principles of management.<\/p>\n \u00b7 Explain the significance of management principles.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Fayol\u2019s principles of management<\/p>\n<\/td>\n | \n \u00b7 Discuss the principles of management developed by Fayol.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Taylor\u2019s Scientific Management- principles and Techniques<\/p>\n<\/td>\n | \n \u00b7 Explain the principles and techniques of \u2018Scientific Management\u2019.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/span>Unit 3: Business Environment<\/strong><\/span><\/h4>\n\n\n\n| \n Business Environment- concept and importance<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of \u2018Business Environment\u2019.<\/p>\n \u00b7 Describe the importance of the business environment<\/p>\n<\/td>\n<\/tr>\n | \n| \n Dimensions of Business Environment- Economic, Social, Technological, Political, and Legal<\/p>\n<\/td>\n | \n \u00b7 Describe the various dimensions of \u2018Business Environment\u2019.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/span>Unit 4: Planning<\/strong><\/span><\/h4>\n\n\n\n| \n Planning: Concept, importance, and limitation<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of planning.<\/p>\n \u00b7 Describe the importance of planning.<\/p>\n \u00b7 Understand the limitations of planning.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Planning Process<\/p>\n<\/td>\n | \n \u00b7 Describe the steps in the process of planning.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/span>Unit 5: Organising<\/strong><\/span><\/h4>\n\n\n\n| \n Organizing: Concept and importance<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of organizing as a structure and as a process.<\/p>\n \u00b7 Explain the importance of organizing.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Organizing Process<\/p>\n<\/td>\n | \n \u00b7 Describe the steps in the process of organizing<\/p>\n<\/td>\n<\/tr>\n | \n| \n Structure of organization- functional and divisional concept<\/p>\n<\/td>\n | \n \u00b7 Describe the functional and divisional structures of the organization.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Delegation: concept, elements, and importance<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of delegation.<\/p>\n \u00b7 Describe the elements of delegation.<\/p>\n \u00b7 Appreciate the importance of Delegation.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Decentralization: concept and importance<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of decentralization.<\/p>\n \u00b7 Explain the importance of decentralization.<\/p>\n \u00b7 Differentiate between delegation and decentralization.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/span>Unit 11: Marketing<\/strong><\/span><\/h4>\n\n\n\n| \n Marketing \u2013 Concept, functions, and philosophies \u2013 Product, Prize, and Standard<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of marketing.<\/p>\n \u00b7 Discuss the functions of marketing.<\/p>\n \u00b7 Explain the marketing philosophies.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Marketing Mix \u2013 Concept and elements<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of the marketing mix.<\/p>\n \u00b7 Describe the elements of the marketing mix.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Product – branding, labeling, and packaging \u2013 Concept<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of product as an element of the marketing mix.<\/p>\n \u00b7 Understand the concepts of branding, labeling, and packaging.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n \n\n\n| \n Price – Concept, Factors determining the price<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of price as an element of the marketing mix.<\/p>\n \u00b7 Describe the factors determining the price of a product.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Physical Distribution \u2013 concept<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of physical distribution.<\/p>\n<\/td>\n<\/tr>\n | \n| \n Promotion \u2013 Concept, and elements; Advertising, Personal Selling, Sales Promotion, and Public Relations<\/p>\n<\/td>\n | \n \u00b7 Understand the concept of promotion as an element of the marketing mix.<\/p>\n \u00b7 Describe the elements of the promotion mix.<\/p>\n \u00b7 Understand the concept of advertising and personal selling<\/p>\n \u00b7 Understand the concept of sales promotion.<\/p>\n \u00b7 Discuss the concept of public relations.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/span>T<\/strong>erm 2 CBSE Class 12 Business Studies (BS) Syllabus, Course Structure 2023 With Marking Scheme<\/strong><\/span><\/h3>\nBusiness Studies<\/strong>
CLASS\u2013XII (2023)<\/strong><\/p>\nTheory: 40 Marks<\/em>
Duration: 2 Hrs<\/em><\/p>\n\n \n\n\nUnits<\/strong><\/td>\nTerm 2 \u2013 Subjective Question Paper<\/strong><\/td>\nPeriods<\/strong><\/td>\nMarks<\/strong><\/td>\n<\/tr>\n\nPart A<\/strong><\/td>\nPrinciples and Functions of Management<\/strong><\/td>\n| <\/td>\n | <\/td>\n<\/tr>\n | \n| 6.<\/td>\n | Staffing<\/td>\n | 13<\/td>\n | 20<\/td>\n<\/tr>\n | \n| 7.<\/td>\n | Directing<\/td>\n | 09<\/td>\n<\/tr>\n | \n| 8.<\/td>\n | Controlling<\/td>\n | 07<\/td>\n<\/tr>\n | \n| <\/td>\n | Total<\/strong><\/td>\n29<\/strong><\/td>\n20<\/strong><\/td>\n<\/tr>\n\nPart B<\/strong><\/td>\nBusiness Finance and Marketing<\/strong><\/td>\n| <\/td>\n | <\/td>\n<\/tr>\n | \n| 9.<\/td>\n | Financial Management<\/td>\n | 20<\/td>\n | 15<\/td>\n<\/tr>\n | \n| 10.<\/td>\n | Financial Markets<\/td>\n | 18<\/td>\n<\/tr>\n | \n| 12.<\/td>\n | Consumer Protection<\/td>\n | 05<\/td>\n | 5<\/td>\n<\/tr>\n | \n| <\/td>\n | Total<\/strong><\/td>\n | | | | | | | | | | | | | | | | | | | | |
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