CSVTU, B.E. IV Semester, Computer Science & Engineering,Principles of Management Syllabus

CHHATTISGARH SWAMI VIVEKANAND TECHNICAL UNIVERSITY, BHILAI (C.G.)

Semester: IV Semester Branch: Computer Science & Engg.

Subject: Principles of Management Code: 322416(36)

Unit-I

Introduction

 Definition of Management, Nature and Basic Concepts of Management, Management and

Administration, Functions of Manager & Information age; Science, theory and practice of Management.

 

Managerial objectives and Role, Evolution of management Thoughts, Business Environment, Social

 

attitudes beliefs and Values, Social Responsibilities of Business.

 

Unit-II

Functions of Management

 

– Planning, Nature and importance, Steps in Planning; Organizing and process

of organizing; Staffing, Systems approach to staffing; Directing; Controlling and process of controlling,

 

Decision Making.

 

Unit-III

Motivation

 

-Meaning, need for motivation, Theories of Motivation.

Leadership – Meaning and styles, group and team working, HRM.

 

Unit –IV

Functional Areas: Marketing

 

– Market and Marketing environment, Consumer / buyer behavior,

marketing mix, Advertisement and sales Promotion.

 

Financial Management

 

– Introduction to Book keeping and financial statements, Break Even analysis.

Unit-V

Emerging Trends in Management

 

– Production and Productivity, Production Planning and Control, TQM,

Globalization and WTO, Business process reengineering, IT in Management, Outsourcing.

 

Text Books:-

1. Govindrajan M, & Natrajan, S, Principles of Management, Prentice Hall of India, N.

Delhi,2005.

2. Luthans Fred Organizational Behavior, TMH, New Delhi

Reference Books:-

1. Koontz and O’Donnell, Principles of Management and administration, Prentice Hall of

India ( PHI)

2. Peter F Drucker, The Practice of Management, Allied Publicatons.

3. Robbins, S. P. 3

rd

edition, Fundamental of Management, PHI, N. Delhi,2005

4. Chandan J. S, Management Concepts and Strategies, Vikas Publication, N. Delhi,

 

 

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