Business Ethics

Business Ethics
44% Off

Business Ethics

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Publisher: Sbpd Publications
ISBN: 9789351671077
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Contents
Chapters
Page No.
1. Business Ethics An Overview................................................ 1 12 2. Nature of Ethics and its Relevance to Business................... 13 31
3. Introduction to Business Value ............................................. 32 42
4. Value Based Management ..................................................... 43 60 5. The Changing Value System of India ................................... 61 76 6. Work-Life in Indian Philosophy Work Ethos, Work Place Values and Work-Life Balance ......................... 77 87 7. Relationship Between Ethics and Corporate Excellence ............................................................................... 88 93 8. Corporate Mission Statement and Code of Ethics.............. 94 104
9. Organisational Culture...................................................... 105 112 10. Total Quality Management T Q M .................................. 113 125
11. Gandhian Philosophy of Wealth Management................. 126 133 12. Corporate Social Responsibilities and Social Audit ......... 134 153
SB
13. Ethics in Marketing ........................................................... 154 186
14. Profit Maximisation and Ethics ........................................ 187 192
15. Employee Discrimination .................................................. 193 207
Business Ethics An Overview
1
Chapter
Business Ethics An Overview
1
Meaning of Ethics The word ethics is derived from the Greek word ethos which means character. Ethics is the discipline which deals with values relating to human conduct. From the stand point of a management, ethics may be defined as the standards governing the usual conduct of the members of the management. Ethics refers to contemporary standards or set of values that govern the actions and behaviour of individuals. They provide basis for determining what is right