Agri-Business And Market Management

Agri-Business And Market Management
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Agri-Business And Market Management

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Publisher: Agrotech Publications
ISBN: 9788183212724
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Availability: In Stock
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PREFACE Realising the need to strengthen the capacity of teachers, extension workers, researchers and different agencies involving in the filed of agri-business as well as marketing management and also persons involving in the field of agricultural economics policy research. To develop the human resources and to provide more strength to the state agriculture department and other institutes in frontier areas of the discipline, the present book has been undertaken the issues of current importance for national policy formulation and upgrade the facilities even for the post-graduate students in the related and other allied field. Since the significant changes have occurred in agri-business management as well as in the agricultural marketing between the nations, which makes it more important to understand the various issues related to basic aspect of import and export marketing, international trade, especially in respect of agricultural commodities, emerging thoughts of rural areas, other issues and opportunity for post harvest technology, rural entrepreneurship, institutional sources including the computer application in agriculture. The present book is not only framed out the aims to clarify some of the current issues, but also to provide the solution for future research on related aspects. Prof. Bowlin Kumar Konwar, Vice Chancellor, Nagaland University, Nagaland and Prof. Ramesh Chandra Nayak, Dean, Nagaland University, SASRD, Medziphema Campus has been a great source of encouragement in print out of this book on the present shape. Last, but not the least I am grateful to all the Authors contributed their inputs covering the different aspects related to the book. AMOD SHARMA
ABOUT THE BOOK This book entitled Agri-Business and Market Management , traces the business opportunities that North East Region of India can offer. It covers various aspects of agriculture ranging from meaning of agri-business management, system of fruit marketing, opportunities in north eastern hill region of India, input-output marketing, plantation crops for export earning, nutritional security and environmental protection, scope of floriculture industry, different marketing systems, export marketing, institutional support for marketing the commodity, emerging thoughts in agribusiness and rural marketing, enriched rice for nutritional security and its global implications, mushroom as a health food, economics of sericulture, bee keeping a noble profession for income and sustainable agriculture, leadership ability, issue s and opportunity for post harvest technologies, computer application in agriculture, rural entrepreneurships, seed marketing, tips for effective marketing and even the different case study in India. We generally neglecting our agricultural sector in economic development are common refrain of many economists. Our